It was not too long ago when fast fashion giants began to infiltrate the local market. Inside super malls, where most of Philippine life took place, prime spaces of at least two floors were occupied by global brands selling cookie cutter garments. Trends sold at affordable prices was a perceived commodity that sacrificed craft and quality. And it wasn’t only in the country where this phenomenon occurred. It was a universal movement that came with a high price: pollution, poor working conditions for makers, excessive waste, sub par quality, just to name a few. This was the price for the democratization of fashion through mass production.
It was this very realization that gradually shed light on sustainable, ethical lifestyles as the smarter option. In the Philippines where time-honored traditions of weaving, embroidery and craft abound, these ideals are intrinsic. Little wonder that as more thoughtful and intentional products began to take front and center in the global fashion stage, local brands and wares became reliable points of reference. Put simply, i cannot think of a better place to celebrate craft and conscious fashion than in the Philippines. It is second nature to us—consumers, makers, designers and enthusiasts alike.
They found that products with a positive impact on communities held the answer. DISENYO DEL SUR is more than a multi brand for ethical and sustainable products. Theirs is a dynamic retail eco system that celebrates co-creation, collaboration, connection and conversations on modern living. “We go beyond collaborations. Some of our partners are suppliers for raw materials. We also work with other makers who offer design or manufacturing expertise. Sometimes, we turn to each other for leads in terms of sourcing,”
VR Niti Sejpal